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Reference Details
Apolloni, Andrea and Gargiulo, Floriana (2011), "Diffusion processes through social groups’ dynamics", Advances in Complex system, Special Edition April 2011: 18.

Axelrod’s model describes the dissemination of a set of cultural traits in a society constituted by individual agents. In a social context, nevertheless, individual choices toward a specific attitude are also at the basis of the formation of communities, groups and parties. The membership in a group changes completely the behavior of single agents who start acting according to a social identity. Groups act and interact among them as single entities, but still conserve an internal dynamics. We show that, under certain conditions of social dynamics, the introduction of group dynamics in a cultural dissemination process avoids the flattening of the culture into a single entity and preserves the multiplicity of cultural attitudes. We also considered diffusion processes on this dynamical background, showing the conditions under which information as well as innovation can spread through the population in a scenario where the groups’ choices determine the social structure.

complex system, groups’ dynamics, evolving network, simple diffusion, complex diffusion

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This article is 'Highly accessed'  (total accesses to this article since publication: 1197) relative to age  in  BioMed Central:
Increasing risk behaviour can outweigh the benefits of antiretroviral drug treatment on the HIV incidence among men-having-sex-with-men in Amsterdam
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As of August 27, the most downloaded/accessed paper in BMC Systems Biology is: D. van Dijk et al.: Identifying potential survival strategies of HIV-1 through virus-host protein interaction networks, BMC Systems Biology, vol. 4, nr 1 pp. 96+17. 2010.

This paper received the ICCS best paper award 2010:
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Procedia Computer Science vol. 1, nr 1 pp. 555-564. Elsevier B.V., Amsterdam, May 2010.

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EU Grant Agreement Number: 233847

BONUS Grant Number: OMFB-00237/2010

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